Manna supports the Cliniclowns
Manna supports the Cliniclowns
Did you know that Manna takes on the adoption of 2 Cliniclowns couples every year? This allows no less than 1,600 children to enjoy a visit from these clowns. The Cliniclowns provide distraction and enjoyment for children who have to stay in a hospital due to illness and/or a disability and therefore have little contact with their own environment.
Why the Cliniclowns?
As a family business in the food sector, we want to contribute to the health and well-being of children. Laughing feels good, even when things are not going well. We also apply this at Manna: “Fun” is one of our values, and putting things into perspective is in our DNA.
Virale campaigns
In 2016, together with Piet Huysentruyt, we created a number of funny videos in which we mocked this top chef. With every view of one of the films, Manna donated an amount to the Cliniclowns. Because of the enormous success of the videos, we were able to hand over a check of no less than € 20,000 to the Cliniclowns.
In 2017, together with the Van Echelpoel brothers, we made a "hacked" version of their video clip. Whoever watched the video immediately saw that something strange was going on, because the text was replaced by advertisements for spaghetti sauce. The "hacked" version was viewed more than 600,000 times, allowing us to donate another € 20,000 to the Cliniclowns.
In the future?
We will continue to support the Cliniclowns in the future. An extra promotion is even planned for the autumn.